Nov 7, 2022
In this episode of Print Buying #UKvUSA, Deborah Corn and Matthew Parker discuss different approaches to balancing efficiency and creativity within the constraints of the current industry climate and managing expectations with clients while keeping margins in mind.
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Sep 20, 2022
In this episode of Print Buying #UKvUSA, Deborah Corn and Matthew Parker discuss their evolving email and newsletter strategies, review some of the good, bad, and ugly communications from vendors in their inboxes, and share a few examples that are outstanding.
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Aug 4, 2022
In this episode of Print Buying #UKvUSA, LinkedIn Trainer Nigel Cliffe joins Deborah Corn and Matthew Parker to discuss converting networking relationships into actual business, strategies for increased engagement on the platform and reassessing the value of groups.
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Jul 9, 2022
In this episode of Print Buying #UKvUSA, Deborah Corn and Matthew Parker debate the relevance of salespeople in the contemporary online climate, recruitment and compensation for sales teams, and reframing the role of a salesperson as an influencer and content creator.
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Mar 22, 2022
In this episode of Print Buying #UKvUSA, Deborah Corn and Matthew Parker, and Tod Cordill, Principal at Moderno Strategies reignite a debate about educating website visitors from episode 19, discuss privacy laws and marketing automation for content.
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